Giraffe Consulting

Strategy, growth and internationalisation

Case studies

Selected experience in Scotland

We have delivered programmes and assignments across Scotland supporting SME growth, export development and sector competitiveness, working with Scottish Enterprise, Highlands and Islands Enterprise, Scottish Development International and Scottish Government.

Export development programme workshop
Client: Scottish Enterprise / SDI / HIE

Export Development Programmes

Led delivery of export development programmes supporting Scottish SMEs to prepare for international markets through structured workshops, sector-focused support and practical guidance.

The programmes helped businesses develop clear export strategies, prioritise markets and build confidence to enter or expand internationally.

  • Focus: export readiness, market prioritisation and export action planning
  • Delivery: structured workshops, sector support and practical market-entry guidance
  • Outcome: support delivered to over 1,000 Scottish SMEs

Practical delivery combining workshops, mentoring and structured support for Scottish SMEs.

Selected programmes delivered across Scotland in collaboration with enterprise agencies and public bodies.
Growth and scaling support workshop
Client: Scottish Enterprise

Growth and Scaling Support

Delivered growth and scaling support programmes for female founders, helping businesses strengthen commercial strategy, sales capability and routes to market.

The programme combined workshops and mentoring to support founders in building stronger, more scalable businesses and preparing for further growth.

  • Focus: sales strategy, positioning and growth planning
  • Delivery: workshops and one-to-one mentoring
  • Outcome: stronger readiness for scaling and investment
Sector strategy workshop or technology planning session
Client: Scottish Government

Sector Export Plans

Led development of a technology sector export plan, working with government, agencies and industry to define priorities, target markets and actions for growth.

The work involved structured stakeholder engagement and analysis to develop a clear framework aligned with Scotland’s wider economic strategy.

  • Focus: sector strategy, export priorities and target markets
  • Delivery: structured stakeholder engagement and strategic planning
  • Outcome: clear priorities, actions and KPIs for implementation
Foresighting and market analysis session
Client: Scottish Enterprise

Foresighting and Market Analysis

Delivered foresighting and market analysis studies to identify emerging opportunities in AI, cloud computing and digital technologies.

The work combined horizon scanning, market analysis and expert input to support strategic decision-making and inform sector priorities.

  • Focus: trend analysis, market assessment and opportunity identification
  • Delivery: horizon scanning, expert input and structured analysis
  • Outcome: insights used to inform strategy and programme design
Digital export and e-commerce support session
Client: Scottish Enterprise

Digital Export and E-commerce

Designed and delivered digital export programmes helping SMEs develop online sales channels and improve international reach.

The programmes focused on practical support to improve pricing, fulfilment and channel selection, enabling businesses to grow cross-border e-commerce activity.

  • Focus: digital export planning, channel selection and fulfilment
  • Delivery: practical support on online sales and international reach
  • Outcome: stronger digital sales capability and improved online performance
Business support service redesign or advisory setting
Client: Scottish Government

Business Support Design

Contributed to the redesign and launch of Scotland’s national Business Gateway service, supporting development of the service model, KPIs and delivery framework.

The work focused on strengthening the effectiveness and consistency of business support delivery across Scotland.

  • Focus: service design, KPI framework and delivery model
  • Delivery: design input for a national business support service
  • Outcome: stronger alignment between strategy and programme delivery

Working with economic development agencies

We work with Scottish Government, enterprise agencies and business support organisations to design and deliver SME and export programmes that are practical, targeted and focused on measurable impact.

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© Giraffe Consulting Limited 2026 · Company registered in Scotland · Reg. No. SC252222